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Press & publications

Press Media & Public Engagement

Dr. Rachael Kent is a frequently invited speaker and media commentator on digital health, technology, wellbeing and the social implications of digital media. Her expertise has been featured across national and international news and media outlets, including BBC News, ITV News, The Sunday Times, the Financial Times, The Guardian and The Independent.

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She regularly contributes to broadcast discussions on emerging digital health issues. In summer 2026, she appeared on BBC Radio 4, BBC Radio 5 Live and BBC Radio Oxford to discuss “loudcasting” and its implications for public digital health. She was also recently featured in The Times in an article examining the use of wearable health technology, I hate my £349-a-year Whoop tracker. It’s a hypochondriac, and appeared as a panellist at the annual British Science Festival for Who’s Influencing Your Health?

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Kent has also received extensive media coverage for her role as class representative in the landmark Kent v Apple collective action before the Competition Appeal Tribunal. As the UK's first female class representative in a collective action of this kind, she represented approximately 19.6 million UK consumers in the case, which resulted in the Tribunal determining that the class was entitled to approximately £1.5 billion in damages.

Conferences & Academic Speaking

Kent has delivered keynotes and papers at apapers and keynote-style presentations at a wide range of international, multidisciplinary conferences and public events. Her work brings together digital health, technology, wellbeing, identity self-presentation and platform cultures, and she has extensive experience communicating complex conceptual and interdisciplinary research to diverse, international and multicultural audiences.

Across her career she has regularly delivered keynote speeches exploring her research into the emerging “Rage Bait Economy”, as well as discussing the wider social and technological questions raised by her research and her role in the Kent v Apple case, as well as speaking on panels with a range of industry leading experts. Highlights of 2026 include her keynote addresses at the International Digital Futures Conference and the Monckton Chamber Comptetition Conference, opening the Royal College of Nursing exhibition on the History of Digital Nursing and Healthcare Technology, as well as most recently appearing as a panelist at the British Science festival for Who’s Influencing Your Health? discussion.

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Research & Publications

Dr. Kent is committed to embedding academic research within cultural and public settings, while exploring innovative ways of communicating academic knowledge and expertise beyond the university.

 

Following her appointment as Co-Director of the Centre for Technology & the Body at King’s Digital Futures Institute, her recent research has examined digital wellbeing, health technologies and the infrastructures that shape how people understand and manage their health. Her latest publication, Digital detox: How digital well-being application ‘Forest’ helps users improve digital health in China, was published in Convergence: The International Journal of Research into New Media Technologies.

Cultural Engagement

Kent has extensive experience working across academic and cultural settings. Most recently, Dr Kent delivered an opening address at the central London screening of the film Molly Vs The Machines - co-written by Harvard professor and best-selling author Shoshana Zuboff (author of The Age of Surveillance Capitalism) and directed by Marc Silver - a deeply affecting film that speaks directly to consequences of machine learning and social media. This Spring, Kent also spoke at the UKs first ever march for tech regulation with Pull The Plug, calling on government and regulators to do more to hold Big Tech accountable for digital harms - including the tech addiction they create by design.

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As Co-Director of the Centre for Technology & the Body, Kent continues to develop new ways of connecting academic research with public debate, policy, cultural practice and professional education.

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Current Research & Future Work

Her current research is focused on health misinformation and digital harms, see commentary in The Times article, I hate my £349-a-year Whoop tracker. It’s a hypochondriac and her publication in Full Fact When Power Meets the Wellness Algorithm: Why We Mistake Virality for Truth . Kent is additionally working on new research on the rise of the Rage Bait Economy. For more information on her research exploring digital health and wellbeing as issues shaped not only by individual behaviour and technological innovation, but also by the governance structures, commercial interests and regulatory environments surrounding digital technologies see (In) visibility of health and illness: Instagram as an unregulated public health platform Anthropology & Medicine and her book, ‘The Digital Health Self: Wellness, Tracking and Social Media’. Bristol University Press.

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Over the next six months, a fellowship will provide dedicated time to develop Digital Health Futures, a new CPD and Executive Education programme examining digital wellbeing beyond individual responsibility and exploring how governance and regulation can help address digital harms.

Featured In

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Kent v. Apple

Article

Dr Rachael Kent wins historic case against Apple in £1.5 billion collective action

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Article

Apple loses UK class action lawsuit over 'excessive' App Store charges

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Article

Apple loses landmark UK lawsuit over app store commissions

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Electronics Store Display
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Apple users could get 'significant' compensation say lawyers, after tech firm loses competition ruling over 'unfair' £1.5bn app store fees

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British Pound Notes
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Media & journalism

2025

"We all spend too much time online. But at what point does it become a problem?"

Rachael Kent in Daily Mail, 2023

2022

"It’s important to remember that data insights do not show the whole picture of your body and all the unquantifiable elements that make us human."

Rachael Kent in Stylist, 2022

Fitness Tracking Devices

2021

Academic publications

(2026) Chen J and Kent R. Digital detox: How digital well-being application ‘Forest’ helps users improve digital health in China. Convergence: The International Journal of Research into New Media Technologies, 0(0). https://doi.org/10.1177/13548565261423992​

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(2024) (In) visibility of health and illness: Instagram as an unregulated public health platform. Anthropology & Medicine, 1–16.

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(2023) ‘The Digital Health Self: Wellness, Tracking and Social Media’. Bristol University Press.

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(2023) Frey AL, Baines R, Hunt S, Kent R, Andrews T, Leigh S. Association Between the Characteristics of mHealth Apps and User Input During Development and Testing: Secondary Analysis of App Assessment Data. JMIR Mhealth Uhealth. Nov 22 ;11:e46937. doi: 10.2196/46937. PMID: 37991822; PMCID: PMC10701645.

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(2022)‘From the Welfare State to DigitalSelf-Care: Historical Context of Tracking Healthand Quantifying Bodies’. In (Ed) Ajana, Btihaj. The Quantification of Bodies in Health.Emerald

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(2022) Tutorful Reports: How to Improve Learning Using Digital Technology, Chapter 6.

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Kent, R. (2021) 'Digital Food Tracking: Combining Traditional and Digital Ethnographic Methods to Identify the Influence of Social Media Sharing of Health and Food Upon Users’ Everyday Lives' In Krogager, S, G, Stinne. and Leer, Jonatan. (eds) Research Methods in Digital Food Studies. Routledge.

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Kent, R. (2020) ‘Self-Tracking Health Over Time: From the Use of Instagram to Perform Optimal Health to the Protective Shield of the Digital Detox’, Social Media +Society Special Issue: Studying Instagram Beyond Selfies

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Kent, R. (2020) Self-Tracking and Digital Food Cultures: Surveillance and Representation of the Moral ‘Healthy’ Body. In Lupton, Deborah and Feldman, Zeena. (eds.) Digital Food Cultures. Routledge.

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Kent, R. (2018) Social Media and Self-Tracking: Representing the ‘Health Self'. In: Ajana B. (eds) Self-Tracking. Palgrave Macmillan: https://doi.org/10.1007/978-3-319-65379-2_5

The Digital Health Self: Wellness, Tracking, and Social Media (Quantified Societies & Selves Series)
Hardcover – 30 May 2023 

This is a detailed analysis of how understandings of health management past, present and future has transformed in the digital age. Since the mid-20th century, we have witnessed ‘healthy’ lifestyles being pushed as part of health promotion strategies, both via the state, and through health tracking tools, and narratives of wellness online. This marks a seismic shift from a public welfare state responsibility for health towards individualised practices of digital self-care. Today health has become representative of ‘lifestyle corrections' which is performed on social media. Putting the spotlight on neoliberalism and digital technology as pervasive tools that dictate wellness as a moral obligation, Rachael Kent critically analyses how users navigate relationships between self-tracking technologies, social media, and everyday health management.

Kent V Apple

For more information regarding Dr Kent's lawsuit against Apple Click Here

Mainstream Media

The Guardian: Apple seeks to appeal against £1.5bn ruling it overcharged UK customers - December 26, 2025

King’s College London: Dr Rachael Kent wins historic case against Apple in £1.5 billion collective action - October 24, 2025

BBC News: Millions of UK Apple users could get pay-out after court ruling - October 23, 2025

King’s College London: King's academic leads collective action against Apple on behalf of UK customers - January 17, 2025

Financial Times Full Disclosure: All eyes on Apple’s UK class action lawsuit – January 16, 2025.

Financial Times: Apple CFO denies company enjoys 75% margin on its App Store – January 16, 2025.

Bloomberg: Apple Faces Claims of Making ‘Exorbitant Profits’ at UK Trial – January 13, 2025.

Reuters: Apple fights $1.8 billion App Store lawsuit in first of UK class actions against tech giants – January 13, 2025.

Wall Street Journal: Apple Faces $1.8 Billion Lawsuit in U.K. Court Over App Store – January 13, 2025.

The Times: Apple rejects shareholder proposal to scrap diversity programmes – January 13, 2025

The Guardian: Apple to face court over claims it overcharged UK users on App Store – January 13, 2025.

City AM: Apple is first of the big tech firms to face a UK class action trial – January 13, 2025.

Consumer Voice: Apple goes on trial for overcharging UK consumers by £1.5 billion – January 13, 2025

AFP: Billion-pound lawsuit against Apple over App Store opens in UK – January 13, 2025.

Proactive Investors: Apple faces £1.5bn UK 'class action' over App Store charges – January 13, 2025

United Press International: Apple begins trial in Britain over claims it overcharged App Store users – January 13, 2025.

Financial Times: Apple £1.5bn class action case kicks off in UK courts – January 12, 2025.

Legal Media

more media coverage

Meet the British Academic Taking on Apple in 1.5bn Legal Challenge - The I Paper

Apple’s UK users deserve app price compensation, claim says – BBC News

Apple faces billion-pound legal action over App Store charges – Press Association

Apple Faces UK Class Action for Overcharging 20 Million Users – Bloomberg

Apple faces £1.5billion legal battle after being accused of 'overcharging' millions of UK customers for apps in its App Store – Daily Mail

Apple reveals it rejected or removed over 1MILLION malicious apps from its App Store in 2020 and stopped more than $1.5billion in potentially fraudulent transactions – Daily Mail

Apple accused of breaking UK competition law by overcharging for apps – The Guardian

Apple sued over ‘exorbitant’ fees on smartphone apps – The Times

Apple accused of iPhone app store overcharging – The Telegraph

I-MOAN - Millions of UK iPhone users ‘could get £75 payout EACH’ from Apple over ‘unfair’ app prices – The Sun

Apple App Store Sued for £1.5bn – The Sun

Apple facing £1.5bn legal claim with millions to get refunds for overpriced apps – The Mirror

Apple Faces UK Class Action Over App Store Charges – Dow Jones Institutional News

Apple faces UK legal claim over App Store charges – AFP

Apple faces £1.5bn claim for ‘overcharging’ on apps – Metro

Millions of Apple customers could be owed cashback in App Store ‘overcharging’ lawsuit – Evening Standard

Apple hit with £1.5bn UK lawsuit over ‘excessive’ app store charges – City A.M.

Apple: ‘Our App Store approach strengthens our privacy measures’ – i

Lecturer sues Apple over 'unlawful' fees – i

UK Apple CPO representative says digital trace will reveal losses – PaRR

Apple Dispute: A New Era of UK Class Actions? – Law.com

Hausfeld and Litigation Funder Launch £1.5 Billion Group Action Against Apple – Law.com

Apple faces collective action lawsuit seeking compensation for 20 million UK users – Mashable

Apple Hit With £1.5B Lawsuit Over App Store Charges – Law360

Apple slapped with UK class action over app payments – Proactive Investors

Apple faces UK class-action over "excessive" App Store charges – IT Pro

Apple hit with £1.5bn UK class action over alleged App Store overcharging – The Global Legal Post

UK class action lawsuit targets Apple's "anti-competitive practices" – Games Industry

UK consumers seek £1.5B from Apple – Mobile World Live

Apple hit by £1.5bn lawsuit over App Store 'overcharging' – Mac World

UK consumers win historic £1.5 billion case against Apple - Consumer Voice

Senior lecturer at King’s College London wins landmark £1.5bn case against Apple - The Tab

PODCASTS & radio interviews

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